With excitement and enthusiasm we introduce our brand new MANIC PANIC® AMPLIFIED™ FORMULA hair color that lasts 30% longer! Created especially for MANIC PANIC® devotees who seek more permanence from their semi-permanent.

In 13 of our best selling shades we present a new formulation that is the same gentle-to-the-hair dye with all natural ingredients that is now stronger and longer lasting! Not tested on animals and contains no animal products. Look for the new shimmering silver label with the AMPLIFIED stamp!

PURPLE HAZE™ is available in three MANIC PANIC Hair Color formulas: Gel Formula, Classic Cream Formula, and Amplified Cream Formula.

Gels tend to be slightly more dense and may last a little longer than the Classic Creams. Creams have the added bonus of being in a conditioner base. Amplified Cream Formula is the strongest and longest lasting of the three.

This striking color, when applied to bleached or pre-lightened hair will be a vivid, deep purple. This color has some strong pigment and will give a subtle to bold highlight on darker and natural hair, provided you allow for extra processing time.

If you're gonna dye your hair, why not get the Manic Panic Flash Lightning Bleach Kit for everything you'll need for not much more!

MANIC PANIC® products contain no animal ingredients and are tested on celebrities, not animals.

Accept no substitutes!